Business of Photography students attended a field trip held at J. Craig Sweat Photography on Wednesday, February 20th. Craig spoke of the importance of understanding the value of images, branding, and negotiation strategies with clients. Craig told students, "I try to take an easy job and make it harder. It makes for better work!"
Craig is a graduate of the SFCC photography program and has been working professionally for over 30 years. For more information visit his website at http://jcsp.net